UNICEF has created Gifts that Give Back, a lineup of holiday items that will benefit millions of children around the world. UNICEF’s Gifts that Give Back include UNICEF Inspired Gifts like medical supplies and nutritional supplements for malnourished children, the UNICEF card and gift collection, and collaborations with some of the world’s top brands such as Gucci, H&M and Delta Airlines. Each purchase support UNICEF’s efforts in lowering the number of preventable deaths in children each year.
Partner companies that will conduct holiday activities supporting UNICEF for 2010 include:
Gucci -- Gucci announced a $1 million donation to UNICEF's “Schools for Africa” initiative in honor of the company’s partnership with UNICEF and the launch of the new Gucci children’s collection. Additional Gucci activities in support of UNICEF and “Schools for Africa” -- a UNICEF initiative in partnership with the Nelson Mandela Foundation and the Hamburg Society which aims to increase access to quality basic education for millions of children in Africa -- include:
Gucci Sukey bag – In 2010, Gucci launched the third annual "Gucci for UNICEF" campaign. The special edition "Gucci for UNICEF" Sukey bag, designed by Gucci Creative Director Frida Giannini in grey "La Pelle Guccissima" leather, is being sold in Gucci stores in over 20 countries worldwide and at gucci.com from April 15, 2010 until February 28, 2011. Gucci will donate 25% of the retail price from all sales of the "Gucci for UNICEF" bag to support UNICEF.
Gucci U-Play Timepieces -- Gucci Timepieces announced a donation of $70,000 in honor of a new special model of the U-Play watch, also designed by Giannini.Since the Gucci partnership with UNICEF began in 2005, Gucci has committed over USD $9 million to UNICEF.
American Airlines -- Through January 15, 2011, American Airlines AAvantage® members can earn two AAdvantage miles (maximum award of 2,000 miles per AAdvantage member) for every $1 donated at www.unicefusa.org/aa to support UNICEF’s lifesaving programs.
Delta Air Lines – Delta SkyMiles® members can put their unused frequent flyer miles to good use by donating them to the U.S. Fund for UNICEF.